Why Cheap SEO Is Actually COSTING You More Money

  • 0

Why Cheap SEO Is Actually COSTING You More Money

We know you are asking, why should you pay upwards of $1500-$4000 per month for SEO services when there are agencies out there that will give you social bookmarks, blog commenting, PR9 links, or even a “complete seo package” for $300 or sometimes even less?

Let me ask you, if you had a brand new BMW would you just hand your keys to anybody or would you choose the most experienced and capable driver? You are not going to hand your keys to a sixteen year old who just got their license-you are going to hand them to somebody who has been driving for a while and has a proven track record of not getting into accidents.

So why would you hand the keys to your business to the sixteen year old with a brand new license versus the experienced driver?

This is what is happening when you sign yourself up for cheap SEO services. As a business owner you have an understanding of markets-so take this understanding and bring it into the SEO world. There is a massive market for cheap SEO services in the small business niche and so businesses are creating agencies that can supply this.

The SEO business is very similar to the work out industry. You know how every few months the newest work out trend comes along and everyone jumps on that wagon? They promise that you can get a six pack using just this one piece of equipment and the marketing is right on point to make you believe it. Here is the problem: you can use this machine everyday six times a day but if you are eating junk food for breakfast, lunch, and dinner chances are those abs are not going to show up anytime soon.

The same goes for all of the cheap SEO services. SEO is multilayered-there is no one time fix that will throw you right on to the first spot of Google. It might sound like a great deal to pay $300 for 20,000 spam blog comments that will rank you but those comments will not make you or your business look good to customers or to Google.

Google penalizes domains that don’t play nice and you can even get yourself removed from the Google index. There is a risky SEO game being played by these companies that offer cheap service because there is is no regulation in the SEO industry. It is up to you as a customer to make the educated decision as to how you plan to rank and market your small business and who’s services you choose to use.

As a small business owner you do not want to start building your business on mud. You want to lay down the slab and have a solid foundation that you can continue to build on until you have a skyscraper. You can too easily get yourself into a $500 a month contract that lasts you a year providing you with services that won’t drive traffic and have absolutely no value. Twelve months down the line you will be wondering why you are exactly where you were when you started. After all, it’s better to spend $2,000 per month and receive a solid ROI versus paying $500 per month end getting no results or ROI at all.

You will find yourself at the very bottom of the SEO industry with a package that is not helping you rank or worse penalizing you. As a small business owner you do not want to be cheap or greedy. When you are just starting off you can not risk your reputation by allowing someone to spam other blogs with your domain.

Essentially, you can try to cut corners and waste your time and your money in a twelve month contract that has you optimized exactly as you were when you started or you can come to us and get it done right the first time.

So what do you get in return for your money? Here is an extremely summarized list:

  • On page SEO
  • Off page SEO
  • Content marketing
  • Conversion optimization
  • Site Audit
  • Outreach

We look at SEO as a total strategy that involves a foundation, content marketing, and outreach. You can not build a house on mud nor can you be successful in the search engines without first setting down some slabs. These are the “natural” and manual ways of SEO that work. On page SEO alone takes planning and time and that is where you will see the largest difference between companies like us and cheap alternatives like Fiverr. We have the time and we understand the importance of SEO strategies like on page SEO.

We focus on the metrics that matter such as traffic, sales, and customer inquiries-metrics that will put your site above the competitions.

What if you don’t want all of this stuff, what if you just want to rank in google?

Unfortunately you are going to need it. Like we mentioned before, the newest SEO trend of social bookmarking or PR9 links is not going to get you far. By implementing our strategies you will rank in Google.

Yes, it will take time. Content marketing, outreach, reverse engineering and targeted search engine queries do not happen overnight and you shouldn’t let somebody convince you that it can.

What can you do to improve your SEO?

Take a second and look at your business.

What have I done to make my website a linkable asset? What have I done for my industry? What have I changed? Would other websites want to link to mine?

You need content if you want to have SEO success. You need quality content if you want related and reputable websites to link your webpage. If you don’t have quality content and you are churning and burning through your customers you are going to hit a serious bump in the road in your future or you might have already hit it.

When creating your content focus on what matters to you as a business owner. How can you create content that will help you to get more leads everyday? How can you get thirty leads a month? How can my business make more sales?

Don’t let yourself get greedy. Don’t try to scale your business right off the bat and downgrade the quality of your content, the services you provide, or the services you are hiring to help you-deliver high quality services and content that make a difference to your clients and we can do the rest.

As a business owner you want traffic, sales, customer inquiries, and return on investment. Don’t let yourself be swayed by the cheap prices of crummy SEO services.

Keep your eye on the prize. While you focus on doing what you do best, satisfying your services,  we will do the backend work that gets you to the first page of Google without selling your soul to the devil of cheap SEO services.

For a more detailed list of the services that we provide click here [scarletseo.com]


Leave a Reply